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The publishers of titles like Marie Claire, Top Gear, Cosmo, Playboy and National Geographic have been licensing their magazines around the world for many years. They know that by spreading the brand they are also adding to its value and producing a useful source of revenue.
In the process this helps to create a more vibrant marketplace and it is now possible to sign international licensing agreements for magazine brands of almost any size and kind, in any territory… both digital and traditional.
For instance you may have identified a sector in your country that is ready for exploitation and you know that rival publishers are moving fast. You want to get there quickly with a top-quality product. Licensing could be the answer.
Or perhaps you discover that the magazine you want to publish will be expensive to produce in your country. Licensing may allow you to create it more cheaply. If you select an existing worldwide brand then, clearly, it is likely to be attractive to advertisers. When you become part of a known and successful magazine brand you reap rewards straightaway.
Tell us about your publishing needs. If we have nothing suitable at the time we will always be happy to search the World for your ideal solution.
There is plenty more we could say about licensing. Just get in touch and we will quickly answer your questions.